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Benefits and Features

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Using Meta, different publishers are able to interface and collaborate together in creating a one-stop web experience that combines their respective content, resources and services in a complimentary way, without losing control or diluting their brand.

Connect and Engage

Meta enables web applications to dynamically wrap, integrate and interface with the content and services of any web site making them a pivot point for the end users web surfing activities. Through the Meta extension the publisher is able continuously connect and engage with the end user.

Adaptable

Meta extensions are an example of software delivered as a service (SaaS). All aspects of the Meta extension are created dynamically on demand as and when they are required. This means as a publisher you are able to adapt and change to meet your customer's requirements without them having to install or update anything.

Compatible and Complimentary

Meta is compatible and complimentary with all server side web technologies. Meta enabled web applications can be deployed on hosted web sites which have limited or no access to server resources. Meta is therefore well suited to the millions of small publishers who currently have their websites hosted, but who require to expose their content and services in a rich way.

Meaningful

Meta provides the ability for publishers to expose their content and services in a meaningful way, providing solutions to the problems and challenges faced by their end users.

Reusable

Little effort is required in most cases to extend an existing web application, meaning that the original investment made by publishers is not lost.

Richer

End Users are able to consume and interact with the content and services of the entire web in a responsive, interactive and meaningful way, providing a richer online experience.

Clean

Unlike common browser plug-ins which provides static predefined functionality, Meta functionality is created on demand. When the enabled web application exits, the application (including its user interface) is completely removed from the browser and computer. With Meta there is no need to install separate browser plug-ins to provide different functionality. This results in a cleaner, simpler interface with less desktop clutter.

Transparent

Meta is transparent by design, with functionality to view and scrutinize the application source specification in a similar way to viewing html source using a web browser.

Technology Neutral

Meta is compatible and complimentary with nearly all web development technologies and techniques including ASP, PHP, JSP, vbscript, javascript, SVG, plug-ins, AJAX - to name only a few.

Simpler, Faster Development

Developing a Meta extension is simple. Extensions can be developed rapidly by leveraging existing web skill sets and Meta's declarative language, AML. With Meta, there is no requirement to know or understand complicated programming languages.

Richer Content

Meta extensions and the web applications they wrap are effectively decoupled from the server. The application is then able to aggregate and consume content and resources from an unlimited number of websites, including other web applications - creating a much richer end user experience.

No Server Setup, No Additional Maintenance

Meta does not have any specific server-side components, and works with existing web application technologies. These means using Meta requires no additional server hardware or software to setup or maintain.

Simpler Deployment

Meta applications are simple to deploy and maintain, with no Meta software to install, setup or administer on the server. Deploying a Meta application object model is as simple as uploading files to a web server(s).

Improved Scalability

Meta extenions are able to scale readily as the number of users increases. This scalability stems from the fact that Meta extensions are able to split processing and state management between the local client and remote servers.

Robust and Reliable

Meta extensions are more robust and reliable as a result of not being dependent on a continuous client and server network connection.